Privacy Policy
Last updated: 12 September 2026
This policy explains how Better Labs Private Limited (“Betterlabs”, “we”, “us”) collects and uses personal data when you use BetterDesign at betterdesign.ai. We collect only what we need to run the service, and we never sell your data.
1. Information we collect
Information you give us
- Account details: your email address, name, and profile picture. If you sign in with Google or Figma, we receive your name, email address, and profile picture from that provider.
- A password, if you choose to set one. We store it only as a salted one-way hash and never see it in plain text.
- Onboarding answers: your role, what you plan to use BetterDesign for, and how you heard about us.
- Feedback, screen requests, and messages you send to support.
Information collected when you use the service
- Device and session data: a device identifier, browser and operating system, IP address, and an approximate location (country and city) derived from that IP address. See “How we use your IP address” below.
- Usage data: screens you view, save, and like; your Copy to Figma history, which is how your credits are counted; and product analytics events such as page views and feature use.
- Session recordings of a sample of signed-in visits, which help us find and fix usability problems. Everything typed into forms is masked, and payment screens are never recorded.
How we use your IP address
- Security: failed password sign-in attempts are recorded with the IP address so repeated guessing can be blocked. These records are deleted after 24 hours.
- Your devices: we store the IP address and approximate country of each device signed in to your account, so you can review your devices in Settings and sign out any you don't recognise.
- Prices and tax: we work out your country to show prices in the right currency, and record the billing country with your subscription for tax purposes.
The country lookup happens on our own servers or comes from our hosting provider. We don't send your IP address to a separate location service, and we never use it for advertising or to track you across other websites.
Payment information
Payments are processed by Razorpay. Your card, UPI, or bank details go directly to Razorpay and are never seen or stored by us. We receive and keep the subscription and payment identifiers, plan, amount, payment status, and the country used for billing and tax purposes.
2. How we use your information
- To create and run your account, sign you in, and provide the screen library.
- To count credits, process subscriptions, and issue receipts and GST invoices.
- To show prices in your local currency and apply the correct tax.
- To keep the service secure, including detecting unusual sign-ins and preventing abuse.
- To answer support requests and send essential account emails, such as sign-in links and billing notices.
- To understand how the product is used so we can improve it.
- To meet our legal, tax, and accounting obligations.
We do not use your data for third-party advertising, and we do not sell it.
3. Who we share it with
We share personal data only with service providers that help us run BetterDesign, and only what each one needs:
- Razorpay — payment processing and subscriptions.
- Google Firebase — Google sign-in.
- Figma — Figma sign-in, when you choose it.
- Resend — delivery of sign-in and account emails.
- PostHog — product analytics and session recordings.
- Cloud hosting, database, and storage providers (including Google Cloud and Neon) — hosting the application and its data.
We may also disclose information where required by law, to respond to a lawful request from a government authority, or to protect the rights and safety of our users and our company.
Some of these providers store data outside India, including in the United States. Where data is transferred, we rely on providers that apply appropriate security safeguards.
4. Cookies and similar technologies
We use essential cookies and browser storage to keep you signed in, protect sign-in, and remember settings such as your theme and your cookie choice. We do not use advertising or marketing cookies.
On our public website — the home, pricing, and policy pages — we also use optional analytics cookies from PostHog to understand how visitors use the site. You can turn these on or off at any time from or in the website footer.
Inside the BetterDesign app — once you're signed in and using the product — product analytics and session recordings are always on, because they are how we find problems and improve the service.
5. How we protect your information
- All traffic to and from the service is encrypted in transit (HTTPS).
- Passwords are stored only as salted one-way hashes.
- Payment details are handled entirely by Razorpay, a PCI-DSS compliant payment processor.
- Access to production systems is restricted to the people who need it to run the service.
- You can review the devices signed in to your account and sign any of them out.
No system is perfectly secure, but we work to protect your data and will notify you and the relevant authorities of a breach where the law requires it.
6. How long we keep it
We keep your data for as long as your account is open. When you delete your account, it is deactivated straight away and can be recovered for 30 days in case you change your mind. After that, your account and personal data are permanently deleted.
We keep payment and invoice records for as long as Indian tax and accounting law requires, even after your account is deleted.
7. Your rights
Subject to applicable law, including India's Digital Personal Data Protection Act, 2023, you can:
- Access the personal data we hold about you.
- Correct inaccurate or incomplete data. You can edit your name and role in Settings.
- Delete your account and personal data from Settings, or by asking us.
- Withdraw consent you have given, for example by unsubscribing from non-essential emails.
- Nominate someone to exercise these rights on your behalf.
- Raise a grievance with us, and if it isn't resolved, with the Data Protection Board of India.
To make a request, email support@betterdesign.ai from your account email address.
8. Children
BetterDesign is a professional tool for people aged 18 and over. We do not knowingly collect data from anyone under 18. If you believe a child has created an account, contact us and we will delete it.
9. Changes to this policy
We may update this policy from time to time. We will change the “Last updated” date above, and for significant changes we will tell you by email or in the app before they take effect.
10. Contact and grievance officer
For privacy questions, requests, or complaints, contact our Grievance Officer at support@betterdesign.ai, or by post to our registered office, listed on our Contact page. We acknowledge requests within two business days and aim to resolve them within 30 days.